Casper Labs

Client Overview

The Casper Blockchain is a revolution in both blockchain technology and applicability. As the only Layer-1 blockchain built specifically for enterprise adoption, Casper Labs needed a new and revamped image to communicate their unique offering. Following a significant re-brand, Casper Labs partnered with Scalio to provide a platform to communicate their message.

Business Challenge

As a rapidly evolving web3 technology company, Casper Labs required a fully-customizable web marketing platform that empowered their Marketing Teams to adjust content, news/insights/blog and team members in real-time with a fully customizable content management system (CMS).

Help bring the next great blockchain solution to market

The Scalio Design Team worked closely with Casper Labs to understand and implement their vision for their re-brand through an elegant website to inspire the next generation of blockchain developers and enterprise businesses.

Empower marketers & thought leadership

Existing in a nascent market, Casper Labs brought a unique challenge of requiring full control of their site and real-time deployment of dynamic content. Scalio has offered their partners at Casper a fully customizable, proprietary CMS (content management system) so the Teams at Casper can evolve their site at the speed of the Web3 market.

Design and strategy

From competitor research to wire-framing and copywriting, Scalio’s Teams collaborated directly with stakeholders of all levels and functions to craft a site experience that will scale, evolve, and amplify the Casper Labs brand and services.

Web engineering & Hubspot integration

In preparation for the World Economic Forum at Davos, Scalio worked directly with Casper Labs’ Marketing Teams to draft highlighted messaging and Hubspot integrations that were critical to Casper’s goal of converting interested participants into subscribers.

What We Did

• Strategy
  • Brand Strategy
  • Content Strategy
  • Research
• Design
  • UI/UX Design
  • Art Direction
  • Wire-Framing
  • Accessibility
  • Motion Design
• Marketing
  • Copywriting
  • Hubspot Landing Page Design
• Engineering
  • Front-end Development
  • Hosting
  • DevOps
  • QA

About Scalio

Scalio is a global digital product agency driving digital success in over 30 industries. Through expert engineering, strategy, and design, we build and scale platforms and digital experiences for global brands.

Learn more about our expertise in FinTech & Blockchain.